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I took a trip that changed everything. (not just my life, but so many others)
Growing up in a small Michigan town of 6,000, my world could have stayed pretty small. But my parents had other plans.
My dad had been volunteering in Guatemala for over a decade, and when I was in high school, our whole family joined him.
That first trip would change the trajectory of my life, but I didn't know it yet.
We loaded pickup trucks with medical supplies and basic necessities, winding up steep mountain roads to reach the most remote villages. While my parents provided medical care, I played with the children, distributed medicine, and helped serve meals.
These communities had so little materially, yet overflowed with joy and gratitude. We thought we were there to help them, but plot twist: they were actually transforming me.
That feeling of making a real difference? It never leaves you.
Fast forward to NYC - successful design business, big brand clients, seeing my work on city streets. Success story complete, right? NOPE.
Something was missing - that sense of genuine purpose and meaning in work. You know when you're crushing it on paper but your soul is like "meh"? That was me.
Inspiration from the most random place hit: my grandmother's scratch-off tickets. Those simple moments of gathering around her, watching numbers reveal one by one, were filled with such pure joy and connection.
That's how I created the first charitable scratch-off ticket. Because giving back should be fun and spark joy. And honestly? It should just be part of our everyday lives, like coffee runs and Instagram scrolls.
LottoLove isn't just another gift or another donation - it's a sustainable way to spread joy while creating real impact. (And yes, I'm still pinching myself that this is real)
Today, we're building a movement of everyday givers who believe making a difference can be exciting and easy. Out with luck and in with love! Lottolove is the only lottery where everyone wins.
More to come…(Because this is just the beginning, and spoiler alert: the best parts are still being written)
Gratefully,
Laura
Together, LottoLove and its partners are positively impacting people’s lives in over 60 countries! Not only are we socially conscious, but we are also environmentally conscious and our products are FSC certified!
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